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86% Customer Satisfaction Rate Record in Dubai; Sheikh Hamdan Expresses Delight
In Dubai, 86% of customers are satisfied, which has delighted Sheikh Hamdan. The Crown Prince has ordered government agencies to conduct customer experience analyses to improve outcomes and keep up with rising consumer expectations.
2022 Indicators Findings by Dubai Government Excellence Programme
Each year on January 18th, the Dubai Government Excellence Programme, which is housed in the General Secretariat of the Executive Council of Dubai, presents the findings of the 2022 indicators to the public. These steps are being taken as part of a larger campaign. Thus, to improve the quality of services offered by government agencies in Dubai.
Sheikh Hamdan has stated, “We continually aim to surpass the expectations of citizens, residents, and tourists. A dedicated government workforce in Dubai works nonstop to serve its citizens. So, ensure their satisfaction, allowing the city to maintain its reputation for excellence.
2017 Customer Satisfaction Report
In 2017, government agencies in Dubai reported an overall customer satisfaction percentage of 86%. At the same time, the findings of the government’s Customer and Employee Happiness Indices for 2022 were approved by Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai. He commended the top three businesses in the Customers Happiness Index. They were the Mohammed bin Rashid Housing Establishment (97.5 percent), the Dubai Chambers (97.5 percent), and the Dubai Corporation for Ambulance Services (94.4 percent). As a whole, Sheikh Hamdan is pleased with the government’s performance.
In addition, he praised companies that scored highly on the EHI’s satisfaction survey of their staff. The General Directorate of Residency and Foreigners Affairs, Dubai Police, and the Mohammed bin Rashid Housing Establishment all received scores of 95% or above.
Improvement Target Programme by Crown Prince of Dubai
The Crown Prince of Dubai gave organizations that scored below the average rate on both indices a time-bound improvement target through the Dubai Government Excellence Programme. Further, he advised the organizations to take the initiative to provide amenities that boost the satisfaction of both customers and workers. Sheikh Hamdan ordered government agencies to evaluate client feedback in order to boost efficiency. Therefore, create new services in step with client needs.
Analysis of the Rating Methodology
Positivity at work, job harmony, job satisfaction, and job loyalty were the four sub-indicators. These sub-indicators made up the primary index for measuring employee happiness. Several updates were made to the Customer Happiness Index. So, to account for current thinking on improving service quality and the customer experience.
The government of Dubai Customer Happiness Index has flourished since its 2004 inception. Thus, regarding customer satisfaction with online and mobile applications and websites, the excellence program still uses feedback from immediate satisfaction surveys.